And at the most pernicious of all holidays, children are taught to value how many presents are under the Christmas tree, often with little concern for the quality or meaning of those presents. How many candies did you get on Halloween? A big haul is best. The result is an endless shallowness, a monotony of empty tweets and remote acquaintances whose primary existences are experienced as amounts. It seems much less common to be focused on the quality of one’s tweets-or the quality of one’s followers and friends on social media-than it is to have a lot of either. On social media, as in life, people are often focused on how much they can get or produce.
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